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Staff Selections


From a cherry dyed lipstick to a potent multi-vitamin night cream, 100% PURE team share their favorite products with you. Get PURE recommendations from those in the know.

CA$40.00 Regular price

A creamy concealer colored from fruit pigments and hydrating olive squalane. It’s easily blendable and buildable, giving you even coverage with a natural finish, that looks and feels like a second skin. This skin-perfecting formula is as healthy as it is luxurious.

Vegan

CA$42.00 Regular price
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Super hydrating mask delivers water to thirsty, dehydrated skin cells so complexion is rejuvenated, plump and refreshed. Dehydrated skin shows lines and forms wrinkles, sagging and bumps. When your skin is hydrated, you look more rested and vibrant. "Hydrating" is adding water into your skin cells whereas "moisturizing" is adding oil - healthy skin needs a good combination of both. This hydrating mask immediately boosts water into skin cells, vegetarian hyaluronic acid locks in hydration while rose hydrosol and cucumber juice calms and soothes.

Vegan
Aqua Boost Hydrating Mask
CA$42.00 Sold Out

CA$51.00 Regular price

Luxurious formula gives you a glowing, flawless, illuminated complexion. Full to medium coverage that still looks natural. thousands of light reflective pigments give you an incandescent glow

Vegan

CA$51.00 Regular price

Luxurious formula gives you a glowing, flawless, illuminated complexion. Full to medium coverage that still looks natural. 1000s of light reflective pigments give you an incandescent glow

Vegan

CA$51.00 Regular price

Luxurious formula gives you a glowing, flawless, illuminated complexion. Full to medium coverage that still looks natural. 1000s of light reflective pigments give you an incandescent glow

Vegan

CA$9.00 Regular price

Highly caffeinated eye mask brightens and de-puffs. Extremely hydrating, quenches thirsty skin with blast of water delivered to dehydrated skin cells. The mask material "hydrogel" is composed from 95% organic aloe water and 5% plant cellulose made to intensely hydrate. The longer you leave the mask on your skin, the thinner the hydrogel mask becomes because the water gets absorbed. The hydrogel assists in delivering active ingredients onto your skin.

Vegan

CA$37.00 Regular price

Highly caffeinated eye mask brightens and de-puffs. Extremely hydrating, quenches thirsty skin with blast of water delivered to dehydrated skin cells. The mask material "hydrogel" is composed from 95% organic aloe water) and 5% plant cellulose made to intensely hydrate. The longer you leave the mask on your skin, the thinner the hydrogel mask becomes because the water gets absorbed. The hydrogel assists in delivering active ingredients onto your skin.

Vegan

CA$35.00 Regular price
Less than 59 left.

Cactus Bloom, a vibrant red orange, matte, opaque & long-wearing lipstick. 100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Vegan

CA$26.00 Regular price

Highly nourishing, luxurious cream concentrated with potent anti-aging antioxidants, vitamins, skin softening fruit oils and moisturizing cocoa and avocado butters. Delicious smelling body cream will immediately hydrate, soften and feed your skin nutrients for a healthy, glowing complexion. Truly, 100% Pure - never any artificial fragrances, synthetic chemicals, toxic preservatives, or any other unsafe ingredients. Made only with the highest quality nutrients for your skin.

Vegan

CA$37.00 Regular price
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This richly foaming facial cleanser soothes and hydrates with cucumber juice, rose hydrosol, green tea and calendula. Gentle foam washes away impurities without stripping or dehydrating your skin. This pure cleansing foam does not contain any synthetic chemicals, artificial fragrances, alcohol, chemical preservatives or any other toxins that can damage or irritate your skins. Truly, 100% Pure.

Vegan

CA$47.00 Regular price

Deeply moisturizing, softening body scrub buffs away bumps and flakes for incredibly silky, smooth skin. Replenishes vibrancy with potent anti-aging antioxidants and vitamins for a youthful glow. Nutrient rich plant oils deeply nourish for soft, supple skin while fruit acids reveal brightness. Free of any synthetic fragrances, chemical preservatives, artificial dyes, petro chemicals or any other toxins. Truly, 100% Pure.

Vegan

CA$47.00 Regular price

This fruit pigmented blush makes you sparkle and shine! This blush is colored with antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

Vegan

CA$36.00 Regular price

100% PURE formula was designed to be used as a cream blush and lip tint. Pure fruit pigments in a base of moisturizing shea and cocoa butters, for ultimate skin and lip softening. Highly concentrated with anti-aging vitamins and antioxidants.

Vegetarian

CA$47.00 Regular price

This pink toned, luminescent powder is designed to make you sparkle and shine! Colored with antioxidant and vitamin rich fruit pigments, our original luminizer adds soft color and shimmery radiance to cheekbones, bridge of nose, cupid's bow, and anywhere else you want to glow.

Vegan

CA$35.00 Regular price

Hydrating coconut foam deeply moisturizes while gently cleansing. Restorative formula intensely nourishes for stronger, healthier, glossier locks. Gentle enough for color treated and all hair types. Formula does not contain synthetic chemicals, artificial fragrances, chemical preservatives, sulfates, detergents or any other harsh ingredients.

Vegetarian

CA$35.00 Regular price

Minty conditioner invigorates your scalp while hydrating, smoothing and strengthening your hair. Super nourishing formula gives your locks extra glossy shine, bounce and fullness. Gentle enough for color treated and all hair types. Free of synthetic chemicals, artificial fragrances, chemical preservatives, sulfates or other detergents that can strip or dehydrate.

Vegan

CA$31.00 Regular price
Less than 150 left.

Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows.

Vegan

CA$31.00 Regular price
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Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows.

Vegan
Long Last Brows: Medium Brown
CA$31.00 Sold Out

CA$31.00 Regular price
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Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows.

Vegan
Long Last Brows: Soft Brown
CA$31.00 Sold Out

CA$31.00 Regular price
Less than 101 left.

Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows.

Vegan

CA$36.00 Regular price

Mascara colored from black tea leaves and infused with lash conditioning nutrients. Holds curls, lengthens and separates while creating luscious volume. Free of harmful toxins, chemicals and other harsh ingredients.

Vegan

CA$59.00 Regular price
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Antioxidant packed facial exfoliant buffs away bumps and flakes for smooth, soft skin. This highly caffeinated scrub increases circulation for a healthy, glowing complexion.

Vegetarian

CA$65.00 Regular price
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Deeply nourishing facial moisturizer for a youthful, vibrant complexion. Immediately feeds water to thirsty skin cells while nourishing nutrients like shiitake and reishi mushrooms, Oregon grape root extract and sea buckthorn oil increase suppleness, elasticity and softness. Multivitamin and antioxidant concentrate fights free radical damage while helping to restore previously damaged skin. 95% certified organic ingredients Certified Organic by Oregon Tilth

Vegetarian

CA$52.00 Regular price
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Red Wine Resveratrol Age Protective collection was formulated specifically to protect against signs of aging such as environmental damage, lines, wrinkles and loss of elasticity. Packed full of protective and nourishing antioxidants, vitamins and other beneficial nutrients, this hydrating, super nourishing cream is formulated to keep your skin healthy, vibrant and youthful. Truly 100% Pure - never any harsh detergents, chemical preservatives, synthetic chemicals, artificial fragrances or any other toxins.

Vegan
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